Marketing

Applying the Triangle Offense to Your Business Strategy

With all the hype of ESPN’s The Last Dance, we figured we would spotlight Phil Jackson, Michael Jordan, Scottie Pippen and the NBA’s greatest offensive strategy: the Triangle Offense. The triangle offense is an offense strategy that combines perfect spacing with a series of actions based on player decisions resulting in a successful basketball offensive […]

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Why You Need to Double Down on Your Marketing Right Now

Business owners do not have to sit around and play victim during troubling times. In periods of uncertainty, where your dollars go matter more than ever and all marketing efforts ought to be measured for return on investment per marketing channel and further evaluated for effectiveness when measured against one enough. If you are not

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